Program Director – Lutherock

Site Name: Lutherock

Position Title: Program Director

Position Type: Year-Round

Location (city and state): Newland, NC

Salary Range: $49,000 to $55,000

Benefits: Paid housing
Health insurance
Retirement plan
Paid time off
Employee discount
Dental insurance
Disability insurance
Flexible schedule

Job Description:
The Lutherock Program Director is supervised by the Lutheridge+Lutherock Executive Director (LLED) and shall work toward success in program design and implementation to achieve the goals of faith formation, growth and nurture in all guests; work to grow year round attendance and outreach; work to build a staff team that positively impacts work environment and outcomes; and work to creatively support a marketing plan to promote the ministry and share our impact story in congregations, synods, with guests and in community settings to raise awareness and funding for the ministry. The Lutherock Program Director shall have the following specific responsibilities:
1. Programs and Partnerships
• Design and implement all programming at Lutherock in collaboration with the LLED and with the
NovusWay Chief Communications Officer. Programs shall be Christ-centered and meet the needs of
youth, adults, and families.
• Coordinate with the other ministry sites’ program directors to increase impact and develop shared
vision along with developing standards of excellence for all NovusWay Ministries programs. Apply the
shared vision and standards to Lutherock programming.
• Oversee planning, management, and implementation of all programming at Lutherock. Lead program
development through the board approved framework so each program follows a marketing and
business plan.
• Supervise daily summer camp program elements to include but not limited to Bible study, music, arts &
crafts, hiking, rock climbing, rafting, games, caving and outings – ensuring that Lutherock is a safe, fun,
positive, and Christ-centered experience for all program attendees.
• Promote programming in collaboration with NovusWay communication and marketing teams, including
but not limited to congregational visits, community events, summer program schedule, copy writing,
Lutherock branded collateral, and social media engagement. Travel each year to increase the number of
churches we reach.
• Work toward opportunities for revenue growth in “partnership programs” where Lutherock staff serve
as hosts and facilitators rather than program leaders.
2. Program Safety and Risk Management
• Hire, train, schedule, and supervise all programs related staff and volunteers for all Lutherock programs,
outdoor education, and other as needed on-site program activities. To include coordination of vehicle
needs and drivers with Lutheridge+Lutherock executive director.
• Ensure that programming and site complies with all American Camp Association (ACA) standards as well
as applicable local, state and, federal laws. Lead ACA accreditation process at Lutherock. Work in
collaboration with other directors and staff as necessary during accreditation renewal.
• Coordinate risk management and safety standards with program staff and program guests. This includes
training staff and ensuring that certifications and license requirements are in place.
• Responsible for relationship management within the constituency through communication of the proper
systems and procedures to pastors, parents, and volunteers.
• In conversation with the LLED and following the NovusWay Ministries emergency and crisis plans,
respond as appropriate when accidents/incidents occur.
3. Hospitality and Guest Services
• Provide on-site hospitality and guest services for hosted ministry groups. This may include pre-arrival
communication, set-up, check-in, housekeeping, and cooking.
• Hire, train, schedule, and supervise part-time guest services staff.
• Serve in on-call staff rotation for hosted ministry groups.
4. Outreach
• Assist with volunteer projects by building positive relationships with volunteers while helping to provide
support and direction to volunteers as they undertake ministry projects.
• Establish relationships in the local community and in the regional constituency along with program
vendors to build a positive working relationship and reputation for Lutherock and NovusWay Ministries.
• Foster Lutherock donor relationships of time and financial gifts in partnership with the LLED and the
Chief Development Officer, to include churches, community groups and individuals.
• Other responsibilities in support of all NovusWay Ministries sites, programs, and staff as needed or as
directed by the LLED.
5. Administration
• Participate in staff meetings and training events at Lutherock and with the broader NovusWay Ministries
organization as required.
• Work closely with the registration team to ensure an efficient and effective program registration and
guest reservation process.
• Manage the Lutherock program budget in compliance with business office systems/procedures and
participate in the annual budgeting process jointly with the LLED.
• Manage Lutherock camp store.
• Support the LLED in the NovusWay Ministries strategic plan process. Develop internal Lutherock
Program annual plans and lead program staff to accomplish and to meet Lutherock strategies in support
of overall NovusWay Ministries goals.

Contact Info:
Leasha Hinsley
PO Box 830
Arden, NC 28704
8282096323 | EMAIL